Strategic Marketing That Sells Businesses — Quietly and Powerfully

We don’t just “list” your business and hope for the best. We build a custom, confidential marketing strategy that puts your company in front of serious, qualified buyers — while protecting your identity and maximizing your valuation.

Tailored Marketing Strategies Built Around Your Business

Before your business ever goes live, we outline a personalized marketing roadmap designed to highlight your company’s strengths, attract the right buyers, and generate multiple competitive offers.

Our approach is not one-size-fits-all. It’s tailored to:

  • Your specific industry and financial profile

  • The buyers most likely to see value in your business

  • Your ideal exit timeline and personal goals

We craft everything — from financial analysis to teaser materials — with precision and clarity, so your business stands out for the right reasons.

More Eyes. More Offers. Maximum Exposure Without the Risk.

Confidentiality is the cornerstone of our marketing approach. Without ever revealing your company’s name or sensitive information, we promote your opportunity through a multi-channel strategy that reaches millions of business buyers and investor groups.

We utilize:

  • Our national and international buyer network

  • Proprietary databases built over 25 years

  • Strategic relationships with business outlets, media partners, and curated investor pools

  • Select paid campaigns and outreach through trusted business channels

  • Custom-built buyer lists tailored to your business type

Your identity stays protected, while your business receives exposure at a national level.

We Don’t Just Attract Buyers — We Qualify Them

Every inquiry doesn’t deserve your time. That’s why we screen all potential buyers before they ever reach you.

We handle the outreach, communications, vetting, and documentation so you don’t have to. You only meet serious, financially capable, and NDA-compliant buyers.

This protects your time, your staff, and your operational focus — while ensuring you’re always dealing with buyers who can close.

Who Are the Buyers We Target?

  • Financial Buyers

    Private equity firms and acquisition groups that are looking to buy and scale.

  • Strategic Buyers

    Existing companies in your industry or adjacent markets looking to expand operations.

  • Owner-Operators

    Entrepreneurs or executives ready to step into ownership and lead daily operations.

Marketing Materials That Drive Buyer Action

Behind the scenes, our team creates a full suite of professionally crafted marketing assets that are designed to attract serious buyers, build confidence, and drive offers.

These include:

  • A teaser profile that protects your identity while generating interest

  • A Confidential Information Memorandum (CIM) that tells the full story of your business

  • Recast financials and adjusted EBITDA analysis that highlight true earning power

  • Custom buyer targeting and outreach strategies

  • A secure digital deal room to manage due diligence

  • Real-time analytics and feedback to optimize interest and momentum

Every element is built with buyer psychology and deal success in mind — crafted by experts who know how to market a business, not just list it.

Meet Sarah Khatri — Our Marketing Powerhouse

With over 20 years of experience in scaling, marketing, and selling businesses, Sarah Khatri is the strategic engine behind our results. As Managing Partner at Sailfish Equity Advisors, she leads our marketing efforts with one clear goal: getting your business sold to the right buyer, at the right price.

Having built and exited multiple companies herself — including one that generated over $750M in client revenue — Sarah knows exactly how to position, package, and promote businesses for maximum value. Her proven strategies attract serious buyers and drive real results.

At Sailfish, Sarah doesn’t just market your business — she markets it to sell.

Proven. Trusted. Results-Driven.

  • When I first reached out to Sailfish, I wasn’t quite ready to sell. Their team didn’t just push me into a sale—they helped me scale my construction company strategically, increasing its value far beyond what I ever expected. When the time was right, they connected me with serious buyers and helped me achieve a highly profitable exit. The Sailfish team was exceptional every step of the way. If you're thinking of selling—even in the future—this is the team you want on your side.

    Paul D.

  • I would have to highly recommend using Sailfish Equity Advisors as your business broker if you want strong buyers looking at your business. They are relentless and will walk you across the finish line paying attention to details the entire way. I couldn't imagine using anyone else. Just be ready to sell.

    H.S.

  • They are the best! Helped me sell my business fast and for top dollar. Thanks mates

    Diyan Dimov

  • I sold my business using Sailfish Equity Advisors. I found them to be extremely knowledgeable, efficient and professional in all aspects of the sale. If you're looking for someone who will put your best interest first, then they are your broker!

    Brien Batchelor

  • I purchased a company that was listed with Sailfish back in January, they were there to help me through the entire process! Thanks for everything!

    Lee Barclay